7 Best Google Analytics Plugins for WordPress 2024
Editorial Team
Are you looking for the best Google Analytics plugins for WordPress? If yes, you’ve landed on the right page.
Undoubtedly, Google Analytics is an indispensable tool for gaining insights into audience engagement, traffic sources, and content effectiveness of a WordPress site.
With Google Analytics plugins for WordPress, you get a toolkit to analyze information generated by your website in real-time. It helps you make informed decisions and steer your online presence toward unparalleled success.
In this article, we’ve curated a list of 7 of the best WordPress Google Analytics plugins to help you transform your WordPress site’s raw data into actionable insights.
Best WordPress Google Analytics Plugins (Pricing Comparison)
Look at the pricing comparison table of the best WordPress Google Analytics plugins for a quick summary.
| Plugins | Pricing | Free Option |
|---|---|---|
| Analytify | $75/ year | ✓ |
| WP Statistics | $119/ year | ✓ |
| MonsterInsights | $99.59/ year | ✓ |
| ExactMetrics | $99.50/ year | ✓ |
| GA Google Analytics | $15/ year | ✓ |
| Conversios | $99/ year | ✓ |
| WP Google Analytics Events | $79/ year | ✓ |
What is a WordPress Google Analytics Plugin?
A WordPress Google Analytics plugin is a tool that is designed to integrate Google Analytics functionality into a WordPress site. It is a powerful web analytics service offered by Google to let a site owner track and analyze user behavior, traffic sources, and overall site performance.
Adding Google Analytics directly to a WordPress site can be complex for users with less technical expertise. However, WordPress Google Analytics plugins simplify this process by providing a user-friendly interface within the WordPress admin dashboard.
Why Use a WordPress Google Analytics Plugin?
A WordPress Google Analytics plugin offers several advantages for a WordPress site. Here are compelling reasons to incorporate a WordPress Google Analytics plugin:
- Ease of Integration: The Google Analytics plugin offers a user-friendly setup process allowing site owners to connect their WordPress site to their Google Analytics account with just a few clicks.
- No Coding Required: The Google Analytics plugin helps users avoid the complexities of manually adding tracking codes to their site.
- Centralized Control: These plugins provide real-time analytics within the WordPress admin dashboard, offering a quick insight into visitor activities.
- Event Tracking: Some Google Analytics plugins allow for the tracking of specific events, such as clicks on particular buttons, form submissions, or more, providing a more detailed understanding of user interactions.
- GDPR Compliance: Most plugins are GDPR compliant to help comply with privacy regulations and respect user data protection rights.
In summary, a WordPress Google Analytics plugin lets a site owner gain valuable insights into user behavior and make data-driven decisions to improve their online presence.
Best Google Analytics Plugins for WordPress
1. Analytify
Active Installations: 40,000+
Ratings: 4.7/ 5- Stars
Analytify offers a user-friendly interface. The plugin is feature-rich and enables seamless GA integration with your WordPress site to provide in-depth insights into user engagement, traffic sources, and all important general stats combined in one place.
See the dashboard image below.
Furthermore, the plugin helps you get better insight into social media traffic, track campaigns on Facebook, etc. The plus point is that it breaks down the number of visits from each social media brand.
See the image below.
In addition, you can track the performance of your marketing campaigns in no time using Analytify’s campaign tracking feature. It provides a detailed insight into:
- Campaign traffic
- Conversions
- ROI directly within your WordPress dashboard.
The Best Google Analytics Plugin for WordPress
With Analytify, you can easily track your website’s performance right from your WordPress dashboard, without having access Google Analytics separately.
Features:
- Enhanced Ecommerce Tracking: The plugin lets you go for enhanced eCommerce tracking for WooCommerce and Easy Digital Downloads.
- Geographical Data: The plugin lets you track geographical reports to see which countries and cities drive traffic to your site.
- Real-Time Reporting: Analytify enables you to go for real-time reporting against your site traffic.
- Page-Level Analytics: The plugin supports page-level analytics, allowing you to track every post and page.
Pricing:
The core plugin is free. The premium version starts at $75/year for one site.
2. WP Statistics
Active Installations: 600,000+
Ratings: 4/ 5- Stars
WP Statistics is another useful WordPress Google Analytics plugin that emerges as a powerful ally for WordPress site owners seeking detailed visitor analytics.
The plugin lets you easily monitor user presence in terms of:
- Display current online users
- Frequency of online users
- Record all traffic
… and more.
See the image below:
Other than this, you can fully keep track of the visitor analytics, such as:
- Page Views
- Unique Visitors
- Page Visits
Features:
- Visitor Data Record: The plugin lets you keep a record of visitor data records, such as IP address, Browser, Search Engine, and more.
- Graphical Representations: You can see graphical representations for the stats against your site’s traffic.
- Geographical Statistics: The plugin brings geographical statistics to see the visitor’s country and city.
- Data Export: You can easily export your site’s data in TSV, XML, and CSV formats.
- Statistical Reporting Emails: The plugin sends statistical reporting emails to a site owner.
Pricing:
Free.
3. MonsterInsights
Active Installations: 3+ Million
Ratings: 4.5/ 5- Stars
MonsterInsights seamlessly integrates Google Analytics into your WordPress site. The plugin offers a full scope of Google Analytics directly within your WordPress dashboard.
The plugin lets you easily track user behavior, monitor traffic sources, and gain profound insights into your site’s performance.
See the image below:
Features:
- Audience Report: You can quickly check the details against visitors. Such as geography, age, gender, and much more.
- Publishers Report: The plugin helps you keep track of outbound links to see if they are getting clicked.
- GDPR Friendly: MonsterInsights is GDPR friendly.
- Real-Time Analytics: You can view real-time traffic stats for your website.
Pricing:
The core plugin is free. The premium version starts at $99.59/ month.
4. ExactMetrics
Active Installations: 500,000+
Ratings: 3.5/ 5- Stars
ExactMetrics is a powerful WordPress plugin that seamlessly integrates Google Analytics into your website. It provides comprehensive insight and analytics for a WordPress site.
This plugin has a user-friendly and intuitive interface right within your WordPress dashboard. This integration helps you monitor crucial metrics within the WordPress admin dashboard, i.e., website traffic, user engagement, popular pages, etc.
You can easily access real-time data, informing you about current website activity and user interactions.
See the image below:
Other than this, you can easily keep track of other important information related to your visitors, such as:
- New vs. Returning visitors
- Device Breakdown
- Top Countries
Have a look:
Features:
- No Coding Required: ExactMetrics lets you set up powerful Google Analytics (GA) within your WordPress site without requiring codes.
- Google Analytics 4 Support: This plugin can send tracking data to Google Analytics 4.
- Real-time Stats: The plugin lets you check real-time stats for your site.
Pricing:
The core plugin is free. The premium version starts at $99.50/ year.
5. GA Google Analytics
Active Installations: 500,000+
Ratings: 5/ 5- Stars
GA Google Analytics is another powerful WordPress Google Analytics plugin. The plugin streamlines the process of setting up Google Analytics to a WordPress site in no time.
The plugin includes all the analytics tools that simplify data analysis. Other than this, you can select tracking method for your site, including:
- Google Tag
- Universal Analytics
- Legacy
See the image below:
Features:
- Easy to Use: The plugin offers a user-friendly interface, making it easy to use.
- Tracking Traffic: The plugin uses the latest tracking code in the header or footer of all WordPress web pages.
- Enable/ Disable Specific Users: You can easily enable or disable tracking of admin-level users.
- Gutenberg Block Editor Support: The plugin works well with or without Gutenberg Block Editor.
Pricing:
The core plugin is free. The premium version starts at $15/ year.
6. Conversios
Active Installations: 20,000+
Ratings: 4.5/ 5- Stars
Conversios – Google Analytics 4 is a useful Google Analytics tool for your WordPress-powered online store.
The plugin best helps you integrate advanced E-Commerce analytics and reporting, enhancing your WooCommerce store. Plus, you can use it to track Meta Pixel, Google Ads, TikTok, and more.
Features:
- User-Friendly: The plugin provides a user-friendly configuration process. This is what makes it accessible for E-commerce analytics.
- Detailed Product Insights: The plugin helps you gain detailed information about product performance.
- Advanced Reports: You can get advanced reports on visualizing sales trends, customer behavior, and more.
Pricing:
The core plugin is free. The premium version starts at $99/ year.
7. WP Google Analytics Events
Active Installations: 10,000+
Ratings: 4.5/ 5- Stars
WP Google Analytics Events is one of the best Google Analytics plugins, emerging as a potent solution for WordPress users seeking to delve deeper into user interactions on their sites.
This plugin integrates with Google Analytics, bringing advanced event-tracking capabilities to your WordPress dashboard.
See the image below:
Features:
- User-Friendly Dashboard: The plugin offers a user-friendly interface that ensures you access and interpret your event data effortlessly from your WordPress dashboard.
- Real-Time Analytics: You can see real-time data on user interactions. It is best to monitor events as they happen on your site.
- Effortless GA Integration: This plugin ensures a smooth integration process, allowing you to harness the power of advanced event tracking without the need for extensive coding or technical expertise.
Pricing:
The core plugin is free. The premium version starts at $79/ year.
Best Google Analytics WordPress Plugins (Feature Comparison)
Now explore the features comparison table below for the Top 3 WordPress Google Analytics plugins:
| Features | Analytify | WP Statisctics | MonsterInsights |
|---|---|---|---|
| User-Friendly | ✓ | ✓ | ✓ |
| Enhanced Ecommerce Tracking | ✓ | ✓ | ✓ |
| Real-Time Reporting | ✓ | ✓ | ✓ |
| Geographical Statistics | ✓ | ✓ | ✓ |
| Event Tracking | ✓ | – | ✓ |
| GDPR Compliance | ✓ | ✓ | ✓ |
| Graphical Statistics | ✓ | ✓ | ✓ |
| Pricing | $75/ year | $119/ year | $99.59/ year |
Which is the Best Google Analytics WordPress Plugin?
Each plugin you mentioned has its features and advantages. Here are the top 3 picks for you:
Analytify – Analytify is by far the best Google Analytics plugin for WordPress, as it offers real-time stats, campaign tracking, eCommerce tracking, and a very easy to interpret overview dashboard for all your general stats.
WP Statistics – is a suitable choice for various metrics, including page views, visitors, and popular pages.
MonsterInsights – a feature-rich Google Analytics plugin, is a good choice for affiliate link tracking.
Ultimately, the best choice depends on your specific requirements and the level of detail you need in your analytics reports. Analyze the features of each plugin and consider factors such as ease of use, integration options, and the depth of analytics provided before making your final choice. We personally recommend Analytify as the best choice!
FAQs
Are Google Analytics plugins free to use?
Many WordPress plugins with basic functionalities are available for free in the WordPress plugin repository, and they may also have premium plans with advanced features.
Do I need coding skills to use these plugins?
No, most WordPress Google Analytics plugins are designed to be user-friendly and don’t require coding skills. You can easily set up the plugin by connecting it to your Google Analytics account and configuring settings straight from your WordPress admin dashboard.
Can I track e-commerce data with these plugins?
Yes, some plugins, such as Analytify, offer e-commerce tracking features. It allows you to monitor and analyze online store performance, track sales, and gather valuable insights into customer behavior.
Do these plugins affect website performance?
Generally, reputable WordPress Google Analytics plugins are designed to have minimal impact on a site’s performance. So, ensuring a well-coded and regularly updated plugin is advisable before choosing a Google Analytics plugin.
Conclusion
In conclusion, selecting the best Google Analytics plugin for WordPress in 2024 depends on your unique needs and preferences. As of the current landscape, we’ve shown you 7 of the best WordPress Google Analytics plugins that stand out for their distinct features.
That’s all for this article!
Here are the key takeaways:
- What is a WordPress Google Analytics Plugin?
- Why Use a WordPress Google Analytics Plugin?
- Best Google Analytics Plugins for WordPress
- Which Is the Best Google Analytics WordPress Plugin?
You may also like to read our articles about other useful WordPress plugins, including
- Best WordPress File Upload Plugins
- Best WordPress Calendar Plugins
- Best WordPress Email Plugins
- Best WordPress Banner Plugins
- Best WordPress Video Plugins
- Best WordPress eCommerce Plugins
- Best WordPress Gallery Plugins
- Best ChatGPT Plugins
Which WordPress Google Analytics plugin worked the best for you? Is there any other useful plugin that we may have missed?
Let us know by leaving a comment below.
